Job Description

About Aspire with Emma Grede and E13Media

E13 Media is the full-service media company founded by entrepreneur and cultural innovator Emma Grede.

Emma Grede is a British-born entrepreneur and visionary behind Good American, SKIMS, Safely, and Off Season. A leader with purpose, she proves that success and substance can go hand in hand, and through her latest venture, the Aspire with Emma Grede podcast, she’s redefining what it means to build a life with both.

Launched in May 2025, Aspire with Emma Grede creates space for honest, unfiltered conversations about ambition, purpose, and leadership. The podcast goes beyond success stories to uncover the habits, philosophies, and truths that drive extraordinary people.

About the Role

We’re looking for a Social Media Coordinator who lives and breathes culture, storytelling, and strategy. You’ll be part of a small, fast-moving team that ideates, produces, and programs social-first content across Emma Grede and Aspire’s digital platforms , including Instagram, TikTok, YouTube, LinkedIn, Facebook, X, Personal Website, and Substack.

This role is perfect for someone who can blend editorial instincts with creative execution, someone who can take a podcast moment, a business tip, or founder spotlight and turn it into a piece of content that connects .

Responsibilities

• Program, publish, and engage daily across Emma and Aspire’s social platforms with a strong understanding of each platform’s nuances.
• Write clear, compelling, and on-brand copy that reflects Emma’s voice and the Aspire mission.
• Edit and produce short-form videos, graphics, and motion assets for TikTok, Instagram Reels, and YouTube Shorts.
• Maintain and update the social content calendar to ensure a consistent posting cadence and alignment with launches, partnerships, and events.
• Collaborate with production and PR to identify key moments, quotes, and themes from episodes for social storytelling.
• Coordinate asset delivery, approvals, and deadlines to ensure timely and accurate publishing.
• Support social coverage of live events, guest appearances, and brand partnerships with real-time content capture.
• Monitor and engage with the community across platforms, responding to comments and messages to foster strong audience relationships.
• Compile and present weekly analytics reports to measure growth, engagement, and content performance, using insights to inform strategy.
• Stay informed on platform updates, algorithm changes, and emerging social trends to ensure best-in-class performance.
• Track and respond to cultural moments, viral trends, and relevant conversations to authentically integrate Emma and Aspire into the social landscape.
• Contribute creative ideas in brainstorms, research competitor strategies, and explore new features and formats to evolve social storytelling.

Qualifications

• 1–2 years of experience in digital media, social storytelling, or entertainment marketing.
• Proven experience programming brand or talent-led social accounts.
• Proficiency in tools like Adobe Premiere, Photoshop, or CapCut.
• Strong editorial judgment and an understanding of what drives emotional connection and engagement online.
• Experience tracking and analyzing performance metrics using tools like Instagram Insights, YouTube Studio, or third-party analytics platforms (Sprout, Dash Hudson).
• Genuine interest in business, entrepreneurship, and leadership storytelling , with a passion for translating big ideas into content that inspires growth and ambition.

You’re a Great Fit If You...

• Think in sound bites, visuals, and captions.
• Thrive in a fast-paced, collaborative environment.
• Have a sharp sense of tone and voice, and can adapt it across platforms.
• Keep your finger on the pulse of culture and digital trends.
• Are motivated by purpose and impact, not just performance metrics.

Additional Details

• In-person role: Must be able to be in-office 5 days a week.
• Must be comfortable working flexible hours for key moments or launches.
• Benefits include medical, dental, and vision insurance, 401(k), paid time off, and other perks.

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